IET Property Selling Strategy
Listing Presentation
- CMA
- Review comps (active, pending, & sold)
- Review reasons for selling
- Review timeline for selling
- Discuss market conditions and selling strategies
- Confirm all decision makers are in agreement with plan to sell
- Determine Selling Price
- Review Net Sheet.
- Review Tax Consequences
- Complete Listing paperwork
- Order Yard Sign
- Advise on how to best enhance property presentation to potential buyers
- Discuss staging services if applicable
- E-mail Flyers
- Put Property on MLS
- Minimum 6 color digital photos with proper lighting
- Listing syndication to:
- Realtor.com
- Zillow, Cyberhomes
- Trulia
- Open Houses if property is in demand area
- Create Property flyers
- Property website (or dedicated page on our website, seller can register address specific domain to point to this page)
- Create database of any and all buyers and agents that inquire about the property
- Follow up
- Get feedback from
- Prescreen buyers for loan qualifying capability
- Contract Review
- make sure you’re not getting screwed
- make sure you close on time, per your schedule
- make sure buyer doesn’t have to many ways to escape without losing their deposit
- make sure buyer can’t tie your property up and waste your time and then never close
- Make sure buyers remove their contingencies in a timely manner
- Discuss Closing Partners we recommend
- Discounts we’ve negotiated
- Personalized service through existing relationship
- Change of address form - moversguide.usps.com
- Constant communication & accessibility via phone, e-mail and text messaging
- Trust/Honesty/Transparency
- Helpful and make you feel comfortable doing everything possible to sell home as fast as possible for the maximum price
- Handle all details of coordinating the sale for you so you can focus on other responsibilities
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